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3 NEED TO KNOW Tips For Selling Paint Jobs

May 19, 2019

So, I was having a conversation with one of my students regarding selling more paint jobs. 

I told him to first recognize selling paint jobs as THE MOST IMPORTANT PART OF YOUR BUSINESS...

More important than...Production

More important than...Marketing

More important than...Anything

It's the backbone. Without sales, there is NO MONEY. Without money, people usually tend to not want to work for you. 

So with that said, I'd like to give you my 3 MOST valuable tips for selling paint jobs...

Tip 1: People are hiring you to bring their vision to them see their vision more clearly. 

It's important to highlight how you plan to bring their vision to life. But you know what's even more important? ASKING them what their vision is! This is such an overlooked part of the sales process. Sometimes we're so concerned with "getting back to the job" or "selling them" that we skip over identifying what's important to them. 


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How To Start A Painting Business From Scratch

May 01, 2019

Thinking about starting a house painting business? Wanting to know how to start a house painting business from scratch? Here's some tips to help ensure you get off on the right foot.

Legal stuff

Licensing and insurance: Licensing is of course state-dependent, so definitely check on that individually. One of the most common questions I get is: What type of insurance do I need?

General liability Price: $50-150 (quoted based on projected payroll) Covers: property damage

Workers’ comp Price: percentage based on state (I pay 10.56% in FL) Covers: workplace injury % based on labor paid, and If you are contracting 1099 you won’t pay this until you are audited so I don’t calculate this as a startup cost!

Apply for Workers Comp Exemption: if you are an officer in a company, you can apply to be exempt from carrying workers comp, the fee is $50 per year.

You Register with the state: form your LLC or INC. Speak with a tax professional about what designation is best for...

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Why Do I Need a CRM?

Apr 16, 2019

Quick story...If You're a contractor, You NEED to read this...

So my wife and I are looking to close in our back would turn into a nice addition/office that would open up our house a little more. 

For those of you follow me on Instagram (@PaintingStartup) I talk frequently about the BNI group I'm in. (Awesome networking resource if you're not already in one!) 

Anyway, there's a general contractor in there - let's call him Todd. Todd's been doing GC work for over 20 years. 

So, I invited Todd over to give me an estimate...

His knowledge was profound, his promise seemed unparalleled, his punctuality and his demeanor second-to-none...

Honestly, I wanted to hire him then and there. We had already set out a budget for the job, but if he was anywhere NEAR it, we would definitely have adjusted because of his tenure, experience, and the way he presented himself...

So, before we parted ways, I had just got done filming the CRM...

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"I Want To Get More Estimates"

Feb 21, 2019

“I want to get more estimates”


I was SO tired of hearing it.


I’m sure you’ve been there… It was my first year in business. I thought I had all of the right tools in place.


I had great painters willing to do a great job…


I’m using a great product that I know will look GREAT

once it’s finished…


I priced the job perfectly… I just couldn’t understand WHY they wouldn’t choose us!


And the worst part? I didn’t even have an answer for them. I would lower my head and say “Alright… well, I look forward to hearing from you.”


Defeated, depleted, and frustrated.


It wasn’t until I decided to take matters into my own hands. I realized I was going into estimates AIMLESSLY.


Seriously, aimlessly. I would go in, introduce myself, do a measurement, give them a price, and go home…

I realized that people didn’t just want a...

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Crazy Scenario to Show WHY House Painting Businesses are FAILING

Jan 28, 2019

Imagine this.

You call a restaurant, and someone by the name of "Tony" answers the phone. Greets you, and accepts your reservation for 6:30PM.

You arrive at this restaurant, and are greeted by warm ambiance, and the smells of fresh seafood. You're pleased, and greeted by the gentleman who answered the phone earlier, Tony.


Excited to explore the menu options, Tony excitedly asks you what you would like to drink. You're happy to see that he's helping out the server.


Tony arrives back with the drinks, and proceeds to ask if you've chosen your entree for the night. You're really impressed with Tony's commitment to service, so you proceed to order with Tony. He explains that he'll be your server for the evening, and if you need anything to ask him.


You see Tony scurry back into the kitchen, and through a crack in the door, you see him prepping a salad (the one you ordered) and working his way behind the line. He's cooking your food, too! WOW! This guy does it all,...

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Paid Leads Vs. Free Leads

Jan 21, 2019

Remember how I said that the industry was changing? Well, if you don't remember me saying that... I'm saying it now. The industry is changing! Get on board!

If you want a leg up on your competition, you need to get very familiar with paid leads, especially if you're just starting out. This is the fastest way to get started in the painting business.

Yes, you know this, online reputation is the new word of mouth. As a skilled-trade, people are begging to spread the word about you, or inform people to stay away from you! (I hope this will never be the case!) Either way, they want to share their experience they've had with you, and the internet platforms available to us nowadays allow them to do so with the click of a button.

So, we, as painters, have a duty to serve in exemplary capacity, knowing that we are on a mission to protect our online reputation and identity by any means necessary.

I'm sure if you've watched TV, listened to the radio. or simply browsed on your internet, you've...

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Painting Business Website 101

Jan 21, 2019

One of the very first steps in your painting business pursuit should include building a website.

Nowadays, purchasing a domain, finding website hosting, and the actual creation of the website is as easy as 1-2-3! Of course, you have the option to hire someone to do all of this for you, but another goal of mine is to save you money! These resources that are available to us make the whole "tech" thing easy, affordable, and fun! (There's nothing like building your own website!)

In order to build your business website you will need three things:

  • A domain
  • Web Hosting
  • Web Development Platform 

There are numerous resources around the web for each of these three aspects of your website. For example, you can search for a domain on "", host your website on "HostGator" or "BlueHost", and develop your website on "WordPress" or "Wix".

In the course, I will demonstrate a step-by-step tutorial on how to purchase a domain, find website hosting, and build a fully functioning...

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When Should I Quit My Job and Start My Business?

Jan 21, 2019

One of the most popular questions I receive when people are wondering about starting a painting business is: How do I know when the right time to quit my job will be?

So, the easy answer is: "When it's the right time, you'll know!" or, "You can do both!"

So, let me preface my opinion on the matter with a few things. One, everyone is different. Everyone's financial situation, work situation, and home-life situation is completely different. So for me to give you a clear cut answer on "when" would be totally inefficient. But, what I can tell you is how I knew it was the right time for me, and how I planned to leave the world of certainty (9-5) for the world of uncertainty (entrepreneurship).

First, I did my research. I wanted to learn as much as I could about the painting business, the industry, and all that I knew I would be getting myself into. Sort of like what you're doing now! So by my definition, you're off to a great start.

The next thing I did was come up with a detailed budget...

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The Journey Begins

Jan 21, 2019

Congratulations! You've made the decision to start a painting company. So, what is it? What finally got you to do it? Or, maybe you currently own a painting business, and aren't seeing the results that you believe you deserve...

Well, I've got good news for you - you've come to the right place!

My name is Tanner, and I am the proud owner of a residential painting company here in central Florida. At this moment, our small residential painting company is averaging just over $51,000 in sales monthly. At the pace we're going, we are on track to surpass $750,000for the year in just our second year of operation.

I know what you're thinking... You've only been doing this for two years and you expect me to take your advice?

Well, allow me to explain why I believe I'm qualified to be your Painting business coach...

See, I'm fascinated with business. I love the idea of one creating something of value, offering it to the marketplace, and seeing tangible results from...

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Understanding Paint & Labor

Jan 21, 2019

Now that you've decided to learn more about the painting business, I want you to get familiar with two letters: P&L. Heard them before?

In accounting, they're known as "Profit & Loss", although the same is true in painting, a more important definition is: "Paint & Labor".

Paint & Labor can be your two best friends, or your two worst enemies. In this business, the idea is to keep paint low, and labor lower. Maximizing efficiency is important, not only do you want the most out of your painters, but the most out of your paint!

In the PaintingStartup course, we will uncover margins for paint and labor, how to predict outcomes, and how to maximize labor efficiency. However, right now, it's important to know your resources for finding paint, and your resources for finding labor. It's impossible to account for you don't have!

When I first started, the very first thing I did was venture into my local paint store. I wanted to get a hands on approach, and hopefully ask some...

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